Success Stories

See how retailers and clothing brands are using Digital Passports to comply with regulations while driving customer engagement and revenue.

Sustainable Fashion

How EcoThreads Increased Post-Purchase Engagement by 78%

EcoThreads, a sustainable clothing brand, implemented Digital Product Passports across their entire product line, transforming their customer engagement strategy.

78% increase in post-purchase customer engagement
45% boost in repeat purchases within 6 months
Seamless compliance with upcoming EU DPP regulations
Enhanced brand transparency leading to higher customer trust

Joel Murphy

Head of Sustainability, EcoThreads

Boutique Retail

Boutique Collection Drives 52% More Revenue with Smart Labels

This multi-brand boutique implemented QR-based Digital Product Passports to provide customers with product authenticity verification and care instructions.

52% increase in overall revenue from repeat customers
3,500 new email subscribers captured through QR scans
Reduced customer service inquiries about product care by 64%
Successfully launched a secondhand marketplace using ownership transfer feature

Michael Chen

Owner, Boutique Collection

Premium Footwear

StepRight Authenticates Products and Reduces Returns by 35%

StepRight, a premium footwear brand, uses Digital Product Passports to authenticate products, provide care instructions, and enable easy warranty registration.

Reduced product returns by 35% through better care instructions
Virtually eliminated counterfeit claims with authentication system
86% of customers reported higher satisfaction with post-purchase support
Streamlined warranty claim process saving 20+ hours per week

Jessica Rodriguez

Customer Experience Director, StepRight Footwear

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